IP 101 – The Basics for Small Business

Join the eWomen Netowork and Graydon’s Stacy Cole for a discussion on the importance of copyright, trademark, and trade secrets for small- to medium-sized businesses.

Topics will include:

  • The importance of thoughtful brand selection and protection, and policing your trademarks
  • How to protect copyrights in your creative content, and how to avoid infringement
  • Identifying your trade secrets and safeguarding them to add value

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